Jaguar is a luxury vehicle brand of Jaguar Land Rover, a British multinational car manufacturer. It was founded in 1922 as Swallow Sidecar Company by Sir William Lyons. Between 1945 and 2001, Jaguar used the above logo, which features a leaping Jaguar and the wordmark beneath it.
The leaping Jaguar represents the car's speed, strength, and quickness, while the wordmark's font is similar to Jaguar JC, a free font available in three styles: Jaguar JC Book, Jaguar JC Book Italic, and Jaguar JC Book Bold. You can download the font for free in the Fonts Used Section. The company's current logo was introduced in 2012 and features a metallic fill and shadow icon, along with a proprietary font designed by Fontsmith.