Norm of the North is a 2016 animated film about a polar bear named Norm who travels to New York City to stop a real estate developer from building luxury condos in the Arctic.
The Norm of the North title in the poster resembles a neo-grotesque sans serif font named [Whitney Black](< https://api.fontbolt.com/api/theme-variant/749/purchase>) by Tobias Frere-Jones. Whitney was initially created as the institutional typeface for the Whitney Museum in New York.